Not a subscriber?

Join 22,000+ becoming Creatively Actualized while reading the Portal Creative Journal.

Turn your mind into a content ideas machine

Get a free PDF + Video training that'll show you how to deploy this system here

If you're reading this, I'm assuming you wanna to make content, share your message, inspire others, and build an income doing what you love.

Sounds pretty lit if you ask me.

Thing is, there are two big obstacles in your way:

1) Talking to camera: You find it hard to get past nervousness and awkwardness, and you can't find a connection between what you think, and what you actually say. But you want to show up in real, authentic way that connects with your audience.

2) Niche, audience, and content: Figuring out exactly what to make content about—whether you’ve got a niche and feel stuck or don’t even have a niche at all.

If this is you, you're in the right place, because today I’m revealing my system for turning your mind into a content idea-generating machine.

And because the above two problems are super interconnected, the awesome thing about this approach is that it also helps you be more authentic on camera and build a deeper connection with your audience.

You're going to learn:

👉🏼 The single decision that makes EVERYTHING fall into place

👉🏼 The bottleneck that's ruining your channel (that no-one talks about)

👉🏼 How to grow an audience that talks about you and your concepts

👉🏼 The system that ensures you never run out of content ideas again

The single decision that makes EVERYTHING fall into place

If you're anything like me, you've got a BUNCH of interests, and you find it hard to be 'pinned down' to one thing.

So when it comes to YouTube, it can feel impossible to narrow down to a single niche.

But no matter how broad your interests are... you DO need one core focus.

You need to choose WHO is watching your channel and WHAT you're helping them with.

Now, very importantly - whatever you choose, this doesn't have to define you.

Let's say you decide on giving advice on something practical, like building websites.

That doesn’t mean you’re only “the website building guy”. This identity limitation will likely feel claustrophobic.

Instead, use the rest of your interests to form your personal brand. Imagine these interests are orbiting around your main topic:


So if you're a highly skilled web designer but also love playing guitar, why not have your fav guitars hanging on your wall behind you. Or make the background music for your videos. Or even play a little 15 second tune in the half time of your videos.

For example: I focus on helping aspiring and ambitious content creators talk to camera authentically and expressively, as well as build income through YouTube.

But I’m also a musician and I'm into fitness.

So I’ll mention my band sometimes when I intro myself, or show my guitars in the background—it not only allows me to express myself, but it builds connection and makes me more relatable.

But I’m not going to suddenly make guitar tutorials on my portal creative channel. That would be a great way to mess things up.

So keep your main focus strong, and let your other interests support your personal brand.


The bottleneck that's ruining your channel (that no one talks about)

Your mind is the single most powerful tool you have at your disposal.

You have thousands of thoughts each day, but most of them either aren’t helping your reach your goals, or are actively hurting your chances of success.

Now you have your niche and personal brand, here is how you USE your mind to generate unlimited ideas:

Choose Better Inputs:

Instead of bingeing random TikTok or Netflix, fill your consumption time with content in your chosen field—podcasts, books, courses, YouTube videos from creators you admire.

Now, make notes on these subjects whenever something forms a connection in your brain. We'll cover how this supercharges your content in point 3.

If you already have an audience or clients, survey them to understand their struggles and goals. All that info becomes fuel for new ideas.

Visualize & Reprogram Your Mind:

Spend a few minutes each day picturing yourself as the content creator you want to be. Emotionally connect with that vision. Views, audience, connection, whatever gets you lit up.

This will activate your subconscious mind to start churning out ideas even when you’re not actively “trying.” You might be out for a walk, and suddenly—boom—new content idea. If you don't believe this, just try it 15 min per day for the next week and get back to me. Seriously.

How to get your audience talking about you and your concepts

Now you have quality and actionable info flowing in. So let's make sense of it.

It's time to synthesise.

This means connecting different ideas, knowledge and information from different sources, and blending them with your unique life experience, OR that of your client's.

Start building frameworks - give your unique concepts a name, draw our diagrams, or build flow charts. Like I did in the image above.

This is how you get your audience talking about you and your ideas. Because you've developed your own unique way of looking at things. They'll link you with your concepts.

Also, by creating a framework, you’re forced to really think about how different concepts fit together. This makes you a stronger teacher and expert—and makes it easier for your audience to “get” what you’re talking about.

The system that ensures you never run out of content again

When you start posting content, the early days can feel like you’re shouting into the void. That’s normal. It takes time for things to start gaining momentum.

One trick to keep momentum is to create content pillars—recurring themes or topics you cycle through each week or month.

Example monthly 'content pillars' for my niche:

  • Week 1 of the month: Talking with authenticity
  • Week 2 of the month: Video basics—lights, camera, sound.
  • Week 3 of the month: Content ideas (like what I’m doing here!).
  • Week 4 of the month: A behind-the-scenes vlog or an interview with another creator.

Then simply repeat this sequence.

Note: Over time, you’ll notice which pillars get more engagement or views. So Double down on those and adjust the rest. It’s a simple, systematic way to stay consistent without burning out trying to reinvent the wheel every week.

Confusion SUCKS, and I love bringing clarity to people. So I hope this helped you and gave you some direction

Go deeper:

Get a free PDF + Video training that'll show you how to deploy this system here

Want to destroy awkwardness and shyness on camera, and talk with authenticity and charisma in just 30 days? Click here.

Who is Thomas Norman?

‍I am a musician, filmmaker and entrepreneur. I am passionate in helping creatives become actualised through their life and work.

When you're ready, here's how I can help you:

The 30 Day Talking To Camera Challenge

Break through the awkwardness barrier, and communicate with authenticity, confidence and enthusiasm on camera. Everything you need to drastically improve your speaking ability and make an impressive transformation.

Enroll Today